The Revolution of Pontevedra stores with more likes: "PHOTO I UP, I GET I SELL"

Not only in fashion

The Likes Revolution does not put the fashion stores alone.Roberto Juncal, from Juncal Foods, acknowledges that they have also helped them.And not only to bring customers to your home, but to offer products in a more complex way."We see that it triumphs more those that appear elaborated, if we present a finished dish, it is better than to put only the legumes," explains the head of a store of those of a lifetime that recognizes that "now people are coming that comes looking for whatthat he saw on Instagram ».

Natalia Rosales invested the usual process.With more than 91.000 followers in his Mother of Craras profile, decided to set up a physical store.It became an online reference on cactus care and now serves its clients in a small place in Rosalía de Castro.Of course, although many approach her after seeing her social networks, she doesn't send."They are very sensitive," he says.It is the other face of a way of working that has led small merchants to try to be as competitive as the big.

Everyone agrees that it has meant a huge personal and economic effort to reach everything.«The Instagram effect we notice it more than the web and redirects them to the physical store.Even if they talked about the store, before passing, the first thing is to go looking on Instagram.Before even to do it on Google, ”says Nanda Castro, from Aromara, cosmetic store, which warns:" Notice if I think it works that I spend a lot of money on that, that I would not pay if there was no feedback.It is the showcase par excellence ».